

UCOMMS Rebrand
About
2022
UCOMMS is a student society that has a long-standing history but has little continuity. This is due to changes in committee members, branding and target audience, previously being UCAMS. Providing a refined brand across all platforms to be continued into the future will enable trust in society.
Project Purpose
Re-establishing trust in the UCOMMS student society in order to drive membership and member involvement.
This will be achieved through branding refinement and relaunch at a social event.
Project Objective
The project will entail brand refinement and implementation across all platforms including socials, websites, merchandise and advertisement. Development of a brand style guide and graphics meeting the brand guidelines will be provided as well as print advertisements.
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Original branding
During the rebranding process. It was agreed that the UCOMMS, message, primary colours and typography does not get altered or changed in any shape or form.
Below show the rebranding of the secondary elements, portraying the fun and social side of the society.